The problem & opportunity

With the onset of COVID-19 and the severity of the situation, people who are high-risk of severe symptoms are at a loss. They were at the disposal of expensive delivery services or kind family members or neighbors to get basic goods. Pop to the Shop is a non-profit initiative with a mission to connect those in self-isolation with local people who can purchase and deliver much-needed food and medicine from local shops.

Project duration: 2 weeks in 2020

My role

The user flows and requirements had already been mapped out, so my role was to quickly create a visual language, logo, and the visual designs for both the marketing and in product experiences. As this idea was started and service was created at the outbreak of COVID-19 in March 2020, I needed to crank out all designs within 2 weeks to ensure the most amount of people could utilize this service as quickly as possible.